The Sharjah Investment and Development Authority (Shurooq) has announced the launch of two new beach development projects, worth a total of AED 197 million, complete with world-class public amenities to develop the emirate’s retail, tourism and hospitality infrastructure and enhance Sharjah’s appeal as an ideal leisure and adventure destination for residents and visitors.
The upcoming AED 110 million Al Luluyah Beach project, located on the eastern coast of the emirate in Khorfakkan, and the AED 87 million Al Hira Beach project in Sharjah city, will include facilities suitable for all visitors, children’s playgrounds, restaurants, cafes and retail outlets. The Al Luluyah Beach development plans also includes a women-only beach, public beaches, and swimming pools.
Stretching across the 1.6 km Luluyah coastline, work on the AED 110 million project will commence in a few months and is scheduled for completion by November 2022.
Fully serviced recreational facilities at Al Hira Beach
Extending over a 3.5 kilometre across the shoreline length overlooking the Arabian Gulf, Shurooq revealed that work on the AED 87 million Al Hira Beach development project commenced in February 2021 and is scheduled to be completed in October this year.
The development of Al Hira Beach is central to Sharjah’s holistic strategy and development plans to transform the entire Al Fisht area into a vibrant, colourful and fully serviced corniche destination.
Phase 2 of Khorfakkan Beach
Shurooq has also announced plans to implement Phase 2 of Khorfakkan Beach project that will encompass development of the remaining 1 kilometre coastline at the destination. Amenities and features earmarked for Phase 2 extension will be revealed later.
Announcing the new projects, HE Marwan bin Jassim Al Sarkal, Executive Chairman of Shurooq, said, “The two new multi-purpose family-friendly beach development projects are in line with Shurooq’s strategy to offer authentic leisure tourism activities that meet the demands of residents and visitors in the emirate. The move also aligns with our mission to harness the potential of young entrepreneurs in the emirate and beyond to build sustainable, high-growth businesses.”
